Key Performance Indicators (KPIs) are measures of financial performance of the Group which help us to evaluate progress towards our strategic imperatives.
See the Strategic overview section for more information.
TOTAL SHAREHOLDER RETURN (TSR)
11%
(2008: Negative 28%)
RETURN ON EQUITY (ROE)
22.2%
(2008: Negative 23.6%)
3 EU Insurance Groups Directive. Figures after accrual of proposed dividend, based on draft unaudited regulatory returns.
4 International Financial Reporting Standards.
5 European Embedded Value.
† We have reviewed the definition of operating profit on the IFRS basis. Accordingly the 2008 figures have been restated. A reconciliation is provided in the IFRS profit section.
